Entry #9 Topics In Food
Topics In Food Chipotle - Back To the Start Chipotle advertised the moving short film "Back to the Start" by Johnny Kelly. It's a heartfelt visual trip that shows how a traditional pig farm turns into an industrial animal factory and back to the start again. The movie starts on a family farm in the country, where animals are free to roam and the farmer works with the land in a way that doesn't hurt it. The story takes a dramatic turn, though, when the farm becomes more industrialized because of pressure to make more. This shows quiet sadness that says a lot about what these kinds of changes in our food systems mean for society as a whole. As the movie goes on, the harsh truths about machine farms become clear. The big difference between how the farm used to be and how it is now with machines is meant to shock and make you think. As part of their commitment to ecological farming, Chipotle chose to back this short film. The message is clear: t...